When setting up a new site I always keep a few things in mind, how cluttered is your landing (home) page? Some people like reading through all the things you have on your home page, others, not so much. A cluttered homepage can be a real turn off for perspective clients.
If at all possible, NEVER direct people away from your site, such as having links to other websites, you want traffic to stay on your site as long as possible.
Go to your own site at least once per week and look at it as if you were a perspective client, what did you like? What did you dislike? Make notes 😉
My final tip for today, put your vital information front and center, more then likely if people have to “hunt” for what they are looking for or scroll they may leave your site.
Let me know if you have any questions 😉